Meet Virali, the face behind Amaari Designs.

Welcome to my page! I am born in Kenya, brought up in Tanzania and Gujarati Indian by heritage. I currently reside in London whilst studying computer science at University.
I decided to start my Amaari journey alongside pursuing my degree. It was initially known as Doodlee.x and rebranded as Amaari in 2021. Initially, Amaari was just a hobby to me, something I loved to do, my calming call when I needed to de-stress. Over a period of time, however, I started doing commissioned designs and it grew from there. In 2021, I did a trial phase with having a ready collection and the demand for my designs were soaring! I am eternally thankful for the support I have gotten till now.
A few months later, after launching a ready to wear collection, thoughts started coming into launch a creative and sustainable fashionable line that will be timeless without the risk of fading.
Meet Virali, the face behind Amaari Designs.

Welcome to my page! I am born in Kenya, brought up in Tanzania and Gujarati Indian by heritage. I currently reside in London whilst studying computer science at University.
I decided to start my Amaari journey alongside of pursuing my degree. It was initially known as Doodlee.x and changed over to Amaari in 2021. Initially, Amaari was just a hobby to me, something I loved to do, my calming call when I needed to de-stress. Over a period of time, however, I started doing commissioned designs and it grew from there. In 2021, I did a trial phase with having a ready collection and the demand for my designs were soaring! I am eternally thankful for the support I have gotten till now.
A few months later, after launching a ready to wear collection, thoughts started coming into launch a creative and sustainable fashionable line that will be timeless without the risk of fading.
